Tuesday, November 10, 2009

Viewing the Newsroom


Lede: The news is a viewer driven industry, but how much do those working in the newsroom know about what viewers want to watch? Daily Iowan TV's, Danielle Suronen shows us what the newsroom staff feel is newsworthy and what viewers are drawn in by.

Tag: November sweeps, or viewers studies, are underway and this helps news stations find out more information about viewers opinions about what they like and watch for in a local newscast.

1 comment:

  1. Wow Danielle...doing the news...That's very impressive. I hope all is well.

    -Lee Franklin

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